{"id":30957,"date":"2026-02-10T10:01:36","date_gmt":"2026-02-10T09:01:36","guid":{"rendered":"https:\/\/foodwaste.ch\/actualites\/les-magasins-apprecient-les-outils-permettant-de-prolonger-la-vente-proposes-par-foodwaste-ch\/"},"modified":"2026-04-08T09:24:14","modified_gmt":"2026-04-08T07:24:14","slug":"les-magasins-apprecient-les-outils-permettant-de-prolonger-la-vente-proposes-par-foodwaste-ch","status":"publish","type":"post","link":"https:\/\/foodwaste.ch\/fr\/duree-de-conservation-prolongee\/les-magasins-apprecient-les-outils-permettant-de-prolonger-la-vente-proposes-par-foodwaste-ch\/","title":{"rendered":"Les magasins appr\u00e9cient les outils permettant de prolonger la vente propos\u00e9s par foodwaste.ch"},"content":{"rendered":"<h1 id=\"title\" class=\"wp-block-heading alignwide\">Les magasins appr\u00e9cient les outils permettant de prolonger la vente propos\u00e9s par foodwaste.ch<\/h1><figure class=\"header-image wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/foodwaste.ch\/wp-content\/uploads\/2025\/10\/detailhandel_webinar-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" style=\"object-position: 50% 25%;\" srcset=\"https:\/\/foodwaste.ch\/wp-content\/uploads\/2025\/10\/detailhandel_webinar-1024x683.jpg 1024w, https:\/\/foodwaste.ch\/wp-content\/uploads\/2025\/10\/detailhandel_webinar-300x200.jpg 300w, https:\/\/foodwaste.ch\/wp-content\/uploads\/2025\/10\/detailhandel_webinar-768x512.jpg 768w, https:\/\/foodwaste.ch\/wp-content\/uploads\/2025\/10\/detailhandel_webinar-391x260.jpg 391w, https:\/\/foodwaste.ch\/wp-content\/uploads\/2025\/10\/detailhandel_webinar-1536x1024.jpg 1536w, https:\/\/foodwaste.ch\/wp-content\/uploads\/2025\/10\/detailhandel_webinar-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption><\/figcaption><\/figure><div class=\"lead nobutton\"><p>Fin 2025, nous avons men\u00e9 une enqu\u00eate aupr\u00e8s des magasins proposant des produits \u00e0 dur\u00e9e de conservation prolong\u00e9e. Nous voulions savoir si la vente de produits apr\u00e8s leur date de p\u00e9remption fonctionnait, comment les clients r\u00e9agissaient et si les outils propos\u00e9s par foodwaste.ch aidaient les magasins \u00e0 mettre en \u0153uvre cette pratique de mani\u00e8re simple. <\/p>\n<\/div>\n<p>72 magasins de Suisse al\u00e9manique et romande ont r\u00e9pondu \u00e0 l&rsquo;enqu\u00eate. Voici les principales conclusions : <\/p>\n\n<ul class=\"wp-block-list\">\n<li>Les supports propos\u00e9s par foodwaste.ch sont utilis\u00e9s.<\/li>\n\n\n\n<li>Ceux qui mettent en \u0153uvre la vente prolong\u00e9e vendent r\u00e9ellement plus.<\/li>\n\n\n\n<li>La prolongation de la dur\u00e9e de vente est bien accueillie par la client\u00e8le.<\/li>\n\n\n\n<li>Plus de 95 % des magasins participants recommandent la prolongation de la dur\u00e9e de vente !<\/li>\n<\/ul>\n<div class=\"gallery-block gallery-slider alignwide layout-slider count-4\">\n<div class=\"swiper\">\n    <div class=\"gallery-wrapper swiper-wrapper\">\n                    <div class=\"gallery-item swiper-slide\">\n                <a class=\"lightbox\" rel=\"block_e3452b23c2206acad3c1b235b949bb72\" href=\"https:\/\/foodwaste.ch\/wp-content\/uploads\/2026\/02\/MHDplus_Umfrage_03-1024x683.png\">\n                    <figure>\n                         <img decoding=\"async\" class=\"skip_lazy\" src=\"https:\/\/foodwaste.ch\/wp-content\/uploads\/2026\/02\/MHDplus_Umfrage_03-1024x683.png\">\n                        <figcaption><p>Parmi les produits \u00e0 dur\u00e9e de conservation prolong\u00e9e (DDM+) que vous proposez, vous vendez g\u00e9n\u00e9ralement\u2026<\/p>\n<\/figcaption>\n                    <\/figure>\n                <\/a>\n            <\/div>\n                    <div class=\"gallery-item swiper-slide\">\n                <a class=\"lightbox\" rel=\"block_e3452b23c2206acad3c1b235b949bb72\" href=\"https:\/\/foodwaste.ch\/wp-content\/uploads\/2026\/02\/MHDplus_Umfrage_04-1024x683.png\">\n                    <figure>\n                         <img decoding=\"async\" class=\"skip_lazy\" src=\"https:\/\/foodwaste.ch\/wp-content\/uploads\/2026\/02\/MHDplus_Umfrage_04-1024x683.png\">\n                        <figcaption><p>Quels retours avez-vous re\u00e7us ?<\/p>\n<\/figcaption>\n                    <\/figure>\n                <\/a>\n            <\/div>\n                    <div class=\"gallery-item swiper-slide\">\n                <a class=\"lightbox\" rel=\"block_e3452b23c2206acad3c1b235b949bb72\" href=\"https:\/\/foodwaste.ch\/wp-content\/uploads\/2026\/02\/MHDplus_Umfrage_05-1024x683.png\">\n                    <figure>\n                         <img decoding=\"async\" class=\"skip_lazy\" src=\"https:\/\/foodwaste.ch\/wp-content\/uploads\/2026\/02\/MHDplus_Umfrage_05-1024x683.png\">\n                        <figcaption><p>Recommanderiez-vous la vente prolong\u00e9e ?<\/p>\n<\/figcaption>\n                    <\/figure>\n                <\/a>\n            <\/div>\n                    <div class=\"gallery-item swiper-slide\">\n                <a class=\"lightbox\" rel=\"block_e3452b23c2206acad3c1b235b949bb72\" href=\"https:\/\/foodwaste.ch\/wp-content\/uploads\/2026\/02\/MHDplus_Umfrage_06-1024x683.png\">\n                    <figure>\n                         <img decoding=\"async\" class=\"skip_lazy\" src=\"https:\/\/foodwaste.ch\/wp-content\/uploads\/2026\/02\/MHDplus_Umfrage_06-1024x683.png\">\n                        <figcaption><p>Quels outils utilisez-vous pour \u00e9tiqueter les produits DDM+\/DLC+ et communiquer avec la client\u00e8le ?<\/p>\n<\/figcaption>\n                    <\/figure>\n                <\/a>\n            <\/div>\n            <\/div>\n            <div class=\"swiper-controls\">\n            <div class=\"swiper-pagination\"><\/div>\n            <div class=\"swiper-button-prev\"><\/div>\n            <div class=\"swiper-button-next\"><\/div>\n\n        <\/div>\n    <\/div>\n<\/div>\n<p>Vous trouverez <a href=\"https:\/\/foodwaste.ch\/fr\/offre\/offre-pour-le-commerce-de-detail-et-les-magasins-a-la-ferme\/\">ici<\/a> de plus amples informations sur la vente de denr\u00e9es alimentaires \u00e0 dur\u00e9e de conservation prolong\u00e9e.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>72 magasins de Suisse al\u00e9manique et romande ont r\u00e9pondu \u00e0 l&rsquo;enqu\u00eate. Voici les principales conclusions : Vous trouverez ici de plus amples informations sur la vente de denr\u00e9es alimentaires \u00e0 dur\u00e9e de conservation prolong\u00e9e.<\/p>\n","protected":false},"author":2,"featured_media":26623,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[2124],"tags":[],"class_list":["post-30957","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-duree-de-conservation-prolongee"],"acf":[],"_links":{"self":[{"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/posts\/30957","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/comments?post=30957"}],"version-history":[{"count":3,"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/posts\/30957\/revisions"}],"predecessor-version":[{"id":31799,"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/posts\/30957\/revisions\/31799"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/media\/26623"}],"wp:attachment":[{"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/media?parent=30957"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/categories?post=30957"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/foodwaste.ch\/fr\/wp-json\/wp\/v2\/tags?post=30957"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}